What's in a brand: Building brand equity through advertising Philip-Jones, John
Material type: TextSeries: Publication details: Tata Mc Graw Hill: New Delhi 1998Edition: Description: 335 pISBN:- 74632019
- R 659 PHI
Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | Institute of Management Processing Center | Institute of Management | R 659 PHI (Browse shelf(Opens below)) | Available | IMK03082 |
Modern Book Centre: Tvpm No
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