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Brand positioning: connecting marketing strategy and communication/ Erik Kostelijk and Karel Jan Alsem.

By: Contributor(s): Material type: TextTextPublication details: Oxon: Routledge, 2020.Description: 254 pagesISBN:
  • 9780367250195
Subject(s): DDC classification:
  • 658.8B KOS
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Holdings
Item type Current library Home library Call number Status Date due Barcode
Book Book Institute of Management Processing Center Institute of Management 658.8B KOS (Browse shelf(Opens below)) Available IMK16838

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