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Integrated advertising, promotion & marketing communications/ Kenneth E. Clow and Donald Baack by
Edition: 8th Edition
Material type: Text Text
Publication details: United Kingdom: Pearson, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 659.1 CLO.
Marketing graffiti : the writing on the wall / Michael Saren. by
Edition: Second edition.
Material type: Text Text
Publication details: Oxon: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 SAR.
New venture creation : a framework for entrepreneurial start-ups/ Paul Burns. by
Edition: 2nd edition.
Material type: Text Text
Publication details: London: Palgrave, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.7 BUR.
International marketing : strategy development and implementation / Carl Arthur Solberg. by
Material type: Text Text
Publication details: New York: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.8In SOL.
Communicating corporate social responsibility in the digital era / edited by Adam Lindgreen, Joëlle Vanhamme, François Maon and Rebecca Mardon. by
Edition: 1 Edition.
Material type: Text Text
Publication details: New York: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 380.17 COM.
Cosmopolitan business ethics : towards a global philosophy of management / Jacob Dahl Rendtorff. by
Material type: Text Text
Publication details: Oxon: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 380.17 REN.
Lab manual for statistical analysis / Dawn M. McBride, Illinois State University, J. Cooper Cutting, Illinois State University. by
Material type: Text Text
Publication details: London: Sage, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 650.0212 MCB.
Essential statistics for public managers and policy analysts / Evan Berman, Victoria University of Wellington, XiaoHu Wang, City University of Hong Kong. by
Edition: Fourth edition.
Material type: Text Text
Publication details: London: Sage, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 650.0212 BER.
Action research : using strategic inquiry to improve teaching and learning / S. Michael Putman and Tracy Rock. by
Material type: Text Text
Publication details: London: Sage, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 001.42 PUT.
Crash course in statistics / Ryan J. Winter. by
Material type: Text Text
Publication details: London: Sage, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 650.0212 WIN.
100 questions (and answers) about research ethics / Emily E. Anderson and Amy Corneli. by Series: Q&A Sage 100 Questions and Answer Series - Vol.5
Material type: Text Text
Publication details: USA: Sage, 2018
Other title:
  • One hundred questions (and answers) about research ethics
Availability: Items available for loan: Institute of Management (1)Call number: 001.42 AND.
Issues in management : articles from Sage business researcher / Sage business researcher.
Material type: Text Text
Publication details: London: Sage, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658 SAG.
Working capital management for tourism managers/ Sandeep Choudhary. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791 CHO.
Digital analytics for marketing / Marshall Sponder & Gohar F. Khan. by
Edition: 1 Edition.
Material type: Text Text
Publication details: New York: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.05467 SPO.
Green supply chain management : a concise introduction / Joseph Sarkis & Yijie Dou. by
Edition: 1 Edition.
Material type: Text Text
Publication details: New York: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.562Su SAR.
Understanding healthcare economics : managing your career in an evolving healthcare system / by Jeanne Wendel, PhD, Teresa Serratt, PhD, RN, and William O'Donohue, PhD. by
Edition: Second edition.
Material type: Text Text
Publication details: Boca Raton: CRC Press, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.61 WEN.
Intermediate statistics using SPSS / Herschel Knapp. by
Material type: Text Text
Publication details: London: Sage, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 650.0212 KNA.
Business process management : practical guidelines to successful implementations / John Jeston. by
Edition: Fourth Edition.
Material type: Text Text
Publication details: Oxon: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658 JES.
Big data strategies for agile business : framework, practices, and transformation roadmap / Bhuvan Unhelkar. by
Material type: Text Text
Publication details: Boca Raton: CRC Press, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.4 UNH.
Routledge companion to the geography of international business / edited by Gary Cook, Jennifer Johns, Frank McDonald, Jonathan Beaverstock, and Naresh Pandit. by Series: Routledge companions in business, management & accounting
Edition: First Edition.
Material type: Text Text
Publication details: London: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: R 338.8 ROU.
Software engineering/ Anju Gautham. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 005 ANJ.
Tourism and hospitality industry: applications and role of science and technology/ Surinder Kumar Rai. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791HM RAI.
Tourism and sustainable economic development/ Ashok Purohit. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791ST PUR.
Tourism industry in new world order: focus on hospitality management/ Surinder Kumar Rai. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791HM RAI.
Tourism management: problems and prospects/ Rama Kant Rajput. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791 RAJ.
Tourism products: design and development/ Surinder Kumar Rai. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791TP RAI.
Travel agency and tour operations/ Sanjeev Sharma. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791T&T SHA.
Web programming/ Anju Gautham. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 005.13 ANJ.
Aspects of tourism development and business economics/ Sandeep Choudhary. by
Material type: Text Text
Publication details: New York: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791E CHO.
Automation in tourism industry and hotel management/ Yaduraj Choudhary. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791HM CHO.
Banking management/ Rajni Choudhary. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 332.1 CHO.
Essentials of marketing management / Geoff Lancaster and Lester Massingham. by
Material type: Text Text
Publication details: Oxon: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 LAN.
Financing entrepreneurship and innovation in emerging markets / Lourdes Casanova, Peter Klaus Cornelius, Soumitra Dutta. by
Edition: First edition.
Material type: Text Text
Publication details: London: Academic Press, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 332.64 CAS.
Global banking and finance/ Sachin Verma. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 332.15 VER.
Global source book on hospitality management/ Varinder Singh Rana. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791HM RAN.
Hospitality marketing and managerial economics/ Sandeep Choudhary. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791HM CHO.
Human resource development and planning in tourism/ Baldev Singh Chhikara. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791HR CHH.
International banking trade and public finance/ B.R. Sharma. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 332.15 SHA.
Marketing in service industry: airline, travel tours and hotel/ Arvind Choudhary.
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791 CHA.
Natural resources management: water, forests and land/ Renu Devi. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 333.7E REN.
Operating systems/ Suchi Jain. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 005.4 JAI.
Sales and advertising management in tourism/ Parashuram Lodi. by
Material type: Text Text
Publication details: New Delhi: Random Publications, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 338.4791MMT LOD.
Data analysis for the social sciences : integrating theory and practice / Douglas Bors. by
Material type: Text Text
Publication details: London: Sage, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 650.0212 BOR.
Gender and the organization : women at work in the 21st century / Marianna Fotaki and Nancy Harding. by
Material type: Text Text
Publication details: New York: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 331.4 FOT.
The most important asset : valuing human capital / Robert J. Greene, Ph.D. by
Material type: Text Text
Publication details: Oxon: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.3 GRE.
Social media marketing : theories & applications / Stephen Dahl. by
Edition: Second edition.
Material type: Text Text
Publication details: London: Sage, 2018
Online resources:
Availability: Items available for loan: Institute of Management (1)Call number: 658.05467 DAH.
Brand management : co-creating meaningful brands / Michael Beverland. by
Material type: Text Text
Publication details: London: Sage, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.8B BEV.
Statistics with R : a beginner's guide / Robert Stinerock. by
Material type: Text Text
Publication details: London: Sage, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 650.0212 STI.
Managing cultural differences / Neil Remington Abramson and Robert T. Moran. by
Edition: Tenth Edition.
Material type: Text Text
Publication details: New York: Routledge, 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.3L ABR.
Marketing research : planning, process, practice/ Riccardo Benzo, Marwa G. Mohsen and Chahiid Fourali. by
Material type: Text Text
Publication details: London: Sage, 2018
Online resources:
Availability: Items available for loan: Institute of Management (1)Call number: 658.83 BEN.
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