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Marketing Strategy/ by O.C.Ferrell,Michael D Hartline and George H.Lucas
Material type:
TextPublication details: Canada: Vikas Publishing House;Thomson -South western, 2002.Edition: 2nd edDescription: xxvi,469pISBN: - 9812431330
- 658.802 FER/M
| Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
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Study Centre Alappuzha, University of Kerala | Study Centre Alappuzha, University of Kerala | 658.802 FER/M (Browse shelf(Opens below)) | Available | USCA3491 |
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| 658.8008 NEE/M Marketing Management and the Indian Economy/ | 658.8008 NEE/M;1 Marketing Management and the Indian Economy/ | 658.8009 PAD/M Marketing in the developing world/ | 658.802 FER/M Marketing Strategy/ | 658.81 COM/S Sales management : roles and methods/ | 658.81 JOL/C Contemporary Readings in Sales Management/ | 658.812 GAN/P Product Service Management/ |
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