Innovation Management and New Product Development/ by Paul Trott

By:

Trott,Paul

Material type: Text

TextPublication details: Noida: Pearson, 2009.Edition: 4th edDescription: xxvii,581pISBN:

9788131728031

Subject(s):

DDC classification:

658.575 TRO/INN 4

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Book	Study Centre Alappuzha, University of Kerala Processing Center	Study Centre Alappuzha, University of Kerala	658.575 TRO/I (Browse shelf(Opens below))		Available	USCA5709
Book	Study Centre Alappuzha, University of Kerala	Study Centre Alappuzha, University of Kerala	658.575 TRO/I;1 (Browse shelf(Opens below))	1	Available	USCA6119
Book	Study Centre Pandalam ,University of Kerala	Study Centre Pandalam ,University of Kerala	658.575 TRO/INN (Browse shelf(Opens below))		Available	USCP2508

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Previous		No cover image available No cover image available						Next
Previous	658.562 RAG/L Logistics and supply chain management: cases and concepts/	658.57 SRI/D Dynamic Management: Research and Development/	658.575 TRO/I Innovation Management and New Product Development/	658.575 TRO/I;1 Innovation Management and New Product Development/	658.7 BOW/L Logistical management: The integrated supply chain process/	658.7 SAN/S Supply chain management : a global perspective/	658.7 SHA/S Supply chain management : concepts, practices, and implementation/	Next

Part I: Innovation management
Innovation Management: An Introduction (Rewritten & New Case Study)
Economics and Market Adoption
Managing Innovation Within Firms (Rewritten)
Innovation and Operations Management (R Noble)
Managing Intellectual property

Part II: Managing technology and knowledge
Managing Organisational Knowledge (New Case Study)
Strategic Alliances And Networks
Management of Research & Development
Managing R&D projects (New case study)
Open Innovation and Technology Transfer

Part III: New Product Development
Product & Brand Strategy
New Product Development (New Case Study)
Packaging and Product Development
New Service Innovation
Market Research and its Influence on New Product Development
Managing the New Product Development Process

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