What's in a brand: Building brand equity through advertising Philip-Jones, John

By:

Material type: Text

TextSeries: Publication details: Tata Mc Graw Hill: New Delhi 1998Edition: Description: 335 pISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management Processing Center	Institute of Management	R 659 PHI (Browse shelf(Opens below))	Available		IMK03082

Previous		No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	R 659 KLO More advertising worldwide	R 659 LAN Kleppner's advertising procedure	R 659 OGI Ogilvy on advertising	R 659 PHI What's in a brand: Building brand equity through advertising	R 659 SHA Advertising and promotions : an IMC perspective	R 659 WEI Killer facebook ADS : Mastercutting edge facebook advertising techniques	R 659 WHA Advertising : critical approach	Next

Modern Book Centre: Tvpm No

There are no comments on this title.

to post a comment.