New product development: Its marketing research and management Mascarenhas, Oswald A J
Material type: TextSeries: Publication details: Oxford & IBH Pub: New Delhi 1987Edition: Description: 323 pISBN:- 8120402316
- 658.8P MAS
Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
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Book | Institute of Management Processing Center | Institute of Management | 658.8P MAS (Browse shelf(Opens below)) | Available | IMK01651 |
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658.8P MAJ Product management in India | 658.8P MAJ Product management in India | 658.8P MAJ Product management in India | 658.8P MAS New product development: Its marketing research and management | 658.8P MAT Product and Brand Management | 658.8P MAT Product and Brand Management | 658.8P MEH Basic manufacturing processes: theory and process/ |
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