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International handbook of market research techniques / edited by Robin J Birn

By: Contributor(s): Material type: TextTextPublication details: London : Kogan Page in association with MRS, 2002.Edition: 2nd edDescription: xxvi, 594p. : illISBN:
  • 0749438657
Subject(s): DDC classification:
  • 332.6 BIR/I
Online resources:
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Holdings
Item type Current library Home library Call number Status Date due Barcode
Book Book Dept. of Demography Processing Center Dept. of Demography 332.6 BIR/I (Browse shelf(Opens below)) Available DEM6951

This ed. originally published as: A handbook of market research techniques.- Previous ed. published as: The handbook of international market research techniques.

Includes bibliographical references and index.

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