International handbook of market research techniques / (Record no. 303913)

MARC details
000 -LEADER
fixed length control field 00854cam a2200205 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0749438657
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 332.6
Item number BIR/I
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Birn, Robin J
245 14 - TITLE STATEMENT
Title International handbook of market research techniques /
Statement of responsibility, etc. edited by Robin J Birn
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Kogan Page in association with MRS,
Date of publication, distribution, etc. 2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 594p. :
Other physical details ill. ;
500 ## - GENERAL NOTE
General note This ed. originally published as: A handbook of market research techniques.- Previous ed. published as: The handbook of international market research techniques.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Birn, Robin.
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0715/2003447001-d.html">http://www.loc.gov/catdir/enhancements/fy0715/2003447001-d.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0912/2003447001-b.html">http://www.loc.gov/catdir/enhancements/fy0912/2003447001-b.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dept. of Demography Dept. of Demography Processing Center 19/11/2021   332.6 BIR/I DEM6951 19/11/2021 19/11/2021 Book