Tour operators and operations : development, management and responsibility / by Jacqueline Holland and David Leslie.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9781780648231 (pbk. : alk. paper)
- 338.4791T&T HOL
Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
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Institute of Management Processing Center | Institute of Management | 338.4791T&T HOL (Browse shelf(Opens below)) | Available | IMK0T566 |
Includes bibliographical references and index.
Introduction -- The package holiday and the rise of the tour operator -- The operating environment -- Product development -- Small and medium sized tour operators -- Customer service -- Financial planning : pricing the package -- Tour operators and key travel regulations (with David Grant) -- Distribution(place) -- Marketing -- Human resources and managing the workforce -- Crisis management -- A look ahead : challenges and issues.
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