Tour operators and operations : development, management and responsibility /

Holland, Jacqueline

Tour operators and operations : development, management and responsibility / by Jacqueline Holland and David Leslie. - United Kingdom: CABI, 2018. - 282 pages.

Includes bibliographical references and index.

Introduction -- The package holiday and the rise of the tour operator -- The operating environment -- Product development -- Small and medium sized tour operators -- Customer service -- Financial planning : pricing the package -- Tour operators and key travel regulations (with David Grant) -- Distribution(place) -- Marketing -- Human resources and managing the workforce -- Crisis management -- A look ahead : challenges and issues.

9781780648231 (pbk. : alk. paper)


Tourism travel;Travel Management ;
Tourism
Travel agency and tour operations management
Package tours.

338.4791T&T / HOL