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Strategic relationship marketing / by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Heidelberg : Springer , 2003
Availability: Items available for loan: Kerala University Library (1)Call number: X:51 P32.
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Brand management : research, theory and practice / Tilde Heding, Charlotte F. Knudtzen and Mogens Bjerre. by
Edition: Second edition.
Material type: Text Text
Publication details: New York: Routledge/ 2016
Availability: Items available for reference: Dept. of Commerce: Not For Loan (1)Call number: 658.8343 HED.B.
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