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Integrated advertising, promotion, and marketing communications / by
Edition: 2,3,4
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: South Asia : Pearson , 2004,2007,2012
Availability: Items available for loan: Kerala University Library (3)Call number: 1:3:(X:51) P4,P7(TB),Q2, ...
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Cases in marketing management / by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : Sage Publication , 2013
Availability: Items available for loan: Kerala University Library (2)Call number: X:51-8y7 Q3-Q3;1, ...
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