Planning and management of advertising and marketing/ B. K. Pradhan.

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Material type: Text

TextPublication details: Jaipur: Horizon Press, 2023.Description: 272 PagesISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management General Stacks	Institute of Management	659.1 PRA (Browse shelf(Opens below))	Available		IMK17323

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Previous	659 CHU Advertising: theory and practice/	659 JON Advertising at the crossroads/	659.1 CHU Advertising, sales and promotion management/	659.1 PRA Planning and management of advertising and marketing/	659.2 INT Intercultural public relations: realities and reflections in practical contexts /	659.2 NAL/T Theories of administration/	659.2 RUM Public administration: concepts and theories/	Next

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