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Fundamentals of marketing / by William J. Stanton, Charles Futrell.

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill, c1987.Edition: 8th edDescription: xx, 666 p. : ill. (some col.)ISBN:
  • 0070609438 :
Subject(s): DDC classification:
  • 658.8 STA/P
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Holdings
Item type Current library Home library Call number Status Date due Barcode
Book Book Study Centre Kollam, University of Kerala Study Centre Kollam, University of Kerala 658.8 STA/P (Browse shelf(Opens below)) Available USCK3242

Includes bibliographical references and indexes.

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