Fundamentals of marketing /
Stanton, William J.
Fundamentals of marketing / by William J. Stanton, Charles Futrell. - 8th ed. - New York : McGraw-Hill, c1987. - xx, 666 p. : ill. (some col.) ;
Includes bibliographical references and indexes.
0070609438 :
Marketing.
658.8 STA/P
Fundamentals of marketing / by William J. Stanton, Charles Futrell. - 8th ed. - New York : McGraw-Hill, c1987. - xx, 666 p. : ill. (some col.) ;
Includes bibliographical references and indexes.
0070609438 :
Marketing.
658.8 STA/P