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Tour operators and operations : development, management and responsibility / by Jacqueline Holland and David Leslie.

By: Contributor(s): Material type: TextTextPublication details: United Kingdom: CABI, 2018.Description: 282 pagesISBN:
  • 9781780648231 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 338.4791T&T HOL
Contents:
Introduction -- The package holiday and the rise of the tour operator -- The operating environment -- Product development -- Small and medium sized tour operators -- Customer service -- Financial planning : pricing the package -- Tour operators and key travel regulations (with David Grant) -- Distribution(place) -- Marketing -- Human resources and managing the workforce -- Crisis management -- A look ahead : challenges and issues.
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Includes bibliographical references and index.

Introduction -- The package holiday and the rise of the tour operator -- The operating environment -- Product development -- Small and medium sized tour operators -- Customer service -- Financial planning : pricing the package -- Tour operators and key travel regulations (with David Grant) -- Distribution(place) -- Marketing -- Human resources and managing the workforce -- Crisis management -- A look ahead : challenges and issues.

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