Power brands : measuring , making, managing brand success Perrey, Jesko;; Freundt, Tjark; Spillecke, Dennis

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Material type: Text

TextSeries: Publication details: Wiley Blackwell 2015Edition: 3 editionDescription: 329 pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management Processing Center	Institute of Management	R 658.8B PER (Browse shelf(Opens below))	Available		IMK14362

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available		Next
Previous	R 658.8B NAF Brands rising ...as product fall	R 658.8B PAN Building brands in the Indian market	R 658.8B PAR Auto brand : building successful car brands for the future	R 658.8B PER Power brands : measuring , making, managing brand success	R 658.8B SAS Brand management practices : issues and trends	R 658.8B SCH Rethinking prestige branding : sectets of the ueber - brands	R 658.8B SEN Brand positioning: Strategies for competitive advantage	Next

Southern Book Star SBS-T/313 dtd 05/12/2015

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