Marketing , sales and customer services : understanding the theory and practice of selling through services Watkins, Charley

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Material type: Text

TextSeries: Publication details: AITBS Publishers & Distributors, New Delhi 2002Edition: Description: 347 pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management Processing Center	Institute of Management	658.8S MAR (Browse shelf(Opens below))	Available		IMK13399

Previous				No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available		Next
Previous	658.8S LOV Services marketing : People, technology and strategy	658.8S LOV Services marketing : People, technology and strategy	658.8S LUS The Service -Dominant Logic of Marketing : Dialog, debate and directions	658.8S MAR Marketing , sales and customer services : understanding the theory and practice of selling through services	658.8S MCD Marketing plans for service businesses: a complete guide	658.8S MIT Services marketing : an Indian perspective text and cases	658.8S NAI Cases in services marketing	Next

Donated by Dr. K S Chandrasekar, Director, School of Business Management and Legal Studies

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