Encyclopaedia of strategic marketing management, Vol.04: New product development Brooke, Michael Z; Mills, William Ronald

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Material type: Text

TextSeries: Publication details: Jaico Publishing House: Mumbai 2005Edition: Description: 219 pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management Processing Center	Institute of Management	R 658.402M BRO.4 (Browse shelf(Opens below))	Available		IMK05727

Previous	No cover image available No cover image available	No cover image available No cover image available		No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	R 658.402H TRU Strategic human resource management	R 658.402H YOR Applied human resource management : strategic issues and experiential exercises	R 658.402M BHA Strategic marketing	R 658.402M BRO.4 Encyclopaedia of strategic marketing management, Vol.04: New product development	R 658.402M CAR.9 Encyclopaedia of strategic marketing management, Vol.09: Customer advisory boards a strategic tool	R 658.402M CRA Oxford handbook of strategic sales and management	R 658.402M GUP Strategic marketing management : text and cases	Next

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