Marketing as strategy: Understanding the CEO`s agenda for driving growth and innovation Kumar, Nirmalya
Material type: TextSeries: Publication details: Penguin Books: New Delhi 2004Edition: Description: 270 pISBN:- 670057894
- 658.402M KUM
Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | Institute of Management Processing Center | Institute of Management | 658.402M KUM (Browse shelf(Opens below)) | Available | IMK05633 |
Modern Book Centre 0914/04;30/11/04
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