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Advertising and the mind of the consumer: What works, what doesn`t, and why Sutherland, Max; Sylvester, Alice K

By: Material type: TextTextSeries: Publication details: Allen&Unwin: Australia 2004Edition: 2 editionDescription: 326 pISBN:
  • 1865082317
Subject(s): DDC classification:
  • 659 SUT
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Holdings
Item type Current library Home library Call number Status Date due Barcode
Book Book Institute of Management Processing Center Institute of Management 659 SUT (Browse shelf(Opens below)) Available IMK05493

Modern Book Centre 0752/04;09/11/04

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