Eleven steps to brand heaven: The ulrimate guide to buying an advertising campaign Weinreich, Len

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Material type: Text

TextSeries: Publication details: Kogan Page Pub: London 1999Edition: Description: 245 pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management Processing Center	Institute of Management	R 658.8B WEI (Browse shelf(Opens below))	Available		IMK03632

Previous	No cover image available No cover image available	No cover image available No cover image available		No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	R 658.8B SAS Brand management practices : issues and trends	R 658.8B SCH Rethinking prestige branding : sectets of the ueber - brands	R 658.8B SEN Brand positioning: Strategies for competitive advantage	R 658.8B WEI Eleven steps to brand heaven: The ulrimate guide to buying an advertising campaign	R 658.8C DEN Technology distribution channels : understanding and managing channel to market	R 658.8C ROL Managing channels of distribution: The marketing executive`s complete guide	R 658.8D NAS Direct marketing handbook	Next

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