Great marketing turnaround: The age of the individual and how to profit from it Rapp, Stan; Collins, Tom

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TextSeries: Publication details: Prentice Hall: NJ 1990Edition: Description: 336 pISBN:

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Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management Processing Center	Institute of Management	658.8 RAP (Browse shelf(Opens below))	Available		IMK02798

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Previous	658.8 RAO Interactive marketing	658.8 RAO New issues in marketing	658.8 RAP Great marketing turnaround: The age of the individual and how to profit from it	658.8 RAP Great marketing turnaround: The age of the individual and how to profit from it	658.8 RIC Momentum : how companies become unstoppable market forces	658.8 RIE Bottom-up marketing	658.8 RIE Bottom-up marketing	Next

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