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Great marketing turnaround: The age of the individual and how to profit from it

Rapp, Stan; Collins, Tom

Great marketing turnaround: The age of the individual and how to profit from it Rapp, Stan; Collins, Tom - - Prentice Hall: NJ 1990 - 336 p - .

ISBN: 133655601 395

Subjects--Topical Terms:
Marketing management

Dewey Class. No.: 658.8 RAP

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