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Integrated marketing communications in advertising and promotion / Terence A. Shimp.

By: Material type: TextTextPublication details: United Kingdom : Cengage Learning, 2012.Edition: 8th EditionDescription: xx, 668 pDDC classification:
  • 658.802 SHI.I
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Holdings
Item type Current library Home library Call number Copy number Status Date due Barcode
Book Book Dept. of Commerce Processing Center Dept. of Commerce 658.802 SHI.I (Browse shelf(Opens below)) 1 Available COM6693

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