Strategic marketing text and cases The Indian perspective /

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Material type: Text

TextPublication details: New Delhi : Viva Books , 2010.Description: xi+575ISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
General	Kerala University Library	Kerala University Library	X:51 Q04 (Browse shelf(Opens below))	Available		292976

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Previous	X:51 Q0 Global trade in the new millennium An Eu perspective /	X:51 Q01 Marketing Planning, implementation, and control /	X:51 Q03 Marketing Degined, explained, applied /	X:51 Q04 Strategic marketing text and cases The Indian perspective /	X:51 Q05 Strategic marketing Creating competitive advantage /	X:51 Q06 Modern Marketing: Principles and Practice/	X:51 Q2 Customer in the boardroom? Crafting customer-based business strategy /	Next

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