Services Marketing: Text and Cases (Record no. 604253)

MARC details
000 -LEADER
fixed length control field 00497nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200324s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.809
Item number NAR-S
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nargundkar, Rajendra
245 #0 - TITLE STATEMENT
Title Services Marketing: Text and Cases
250 ## - EDITION STATEMENT
Edition statement 2 ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. NewDelhi :
Name of publisher, distributor, etc. TATA McGraw-Hill Publishing Company Ltd.,
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent 451p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element India and Service Sector-- Service Demand Management-- Service quality management-- CRM-- India and marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        School of Distance Education, University of Kerala, Kariavattom Campus School of Distance Education, University of Kerala, Kariavattom Campus Processing Center 20/08/2013   658.809 NAR-S SDE19211 27/03/2020 27/03/2020 Book