Services Marketing (Record no. 602858)

MARC details
000 -LEADER
fixed length control field 00455nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200324s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.809
Item number RAO-S
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rao, Rama Mohana K
245 #0 - TITLE STATEMENT
Title Services Marketing
250 ## - EDITION STATEMENT
Edition statement 2 ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. NewDelhi :
Name of publisher, distributor, etc. PHI Learning Ltd,
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 358p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element India and Service Sector-- Service Demand Management-- Service quality management-- CRM-- India and marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        School of Distance Education, University of Kerala, Kariavattom Campus School of Distance Education, University of Kerala, Kariavattom Campus Processing Center 04/08/2010   658.809 RAO-S SDE17803 27/03/2020 27/03/2020 Book