Fundamentals and practice of marketing (Record no. 573334)

MARC details
000 -LEADER
fixed length control field 00489nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number
Terms of availability $43.95
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number R 658.8 WIL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wilshurst, John; Mackay, Adrian
245 ## - TITLE STATEMENT
Title Fundamentals and practice of marketing
Statement of responsibility, etc. Wilshurst, John; Mackay, Adrian
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Butterworth-Heinemann, Oxford
Date of publication, distribution, etc. 2002
300 ## - PHYSICAL DESCRIPTION
Extent 376 p
490 ## - SERIES STATEMENT
Series statement
500 ## - GENERAL NOTE
General note
590 ## - LOCAL NOTE (RLIN)
Local note Southern Bok Star
Provenance (VM) [OBSOLETE] SBS-T/0452 DTD 25-11-2008
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 07/01/2022 0.00   R 658.8 WIL IMK08454 25/10/2019 25/10/2019 Book