Social marketing : (Record no. 519145)
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000 -LEADER | |
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fixed length control field | 00871cam a2200229 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781412956475 (pbk. : alk. paper) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1412956471 (pbk. : alk. paper) |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 361.3 |
Item number | KOT.S |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
245 10 - TITLE STATEMENT | |
Title | Social marketing : |
Remainder of title | influencing behaviors for good / |
Statement of responsibility, etc. | Philip Kotler, Nancy R. Lee. |
250 ## - EDITION STATEMENT | |
Edition statement | 3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Los Angeles : |
Name of publisher, distributor, etc. | Sage Publications, |
Date of publication, distribution, etc. | 2008. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xii, 444 p. : |
Other physical details | ill. ; |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references (p. 403-427) and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Social marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Behavior modification. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Lee, Nancy, |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0828/2007039239-b.html">http://www.loc.gov/catdir/enhancements/fy0828/2007039239-b.html</a> |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0828/2007039239-d.html">http://www.loc.gov/catdir/enhancements/fy0828/2007039239-d.html</a> |
856 41 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0828/2007039239-t.html">http://www.loc.gov/catdir/enhancements/fy0828/2007039239-t.html</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dept. of Sociology | Dept. of Sociology | Processing Center | 10/11/2020 | 361.3 KOT.S | SOC7859 | 10/11/2020 | 10/11/2020 | Book |