Advertising and popular culture / (Record no. 332903)

MARC details
000 -LEADER
fixed length control field 01086cam a2200217 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0803954824 (cloth : acidfree paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0803954832 (pbk. : acidfree paper)
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number FOW
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Fowles, Jib.
245 10 - TITLE STATEMENT
Title Advertising and popular culture /
Statement of responsibility, etc. Jib Fowles.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Thousand Oaks, Calif. :
Name of publisher, distributor, etc. Sage Publications,
Date of publication, distribution, etc. c1996.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 278 p. :
Other physical details ill. ;
490 1# - SERIES STATEMENT
Series statement Foundations of popular culture ;
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 252-265) and indexes.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Energizers -- Origins -- Flagrant criticisms -- The dynamics behind the advertisement -- The dynamics of popular culture -- Exchanges -- The surface of the advertisement, composed and consumed -- Deciphering advertisements -- Mixed receptions -- The project of the self -- In perspective.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
Geographic subdivision United States.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Popular culture
Geographic subdivision United States.
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0655/95041754-d.html">http://www.loc.gov/catdir/enhancements/fy0655/95041754-d.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0655/95041754-t.html">http://www.loc.gov/catdir/enhancements/fy0655/95041754-t.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dept. of Futures Studies Dept. of Futures Studies Processing Center 24/11/2020   659.1 FOW DFS2098 24/11/2020 24/11/2020 Book