Mass communication theory : (Record no. 292577)

MARC details
000 -LEADER
fixed length control field 00734nam a22001337a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131529126
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.2301
Item number BAR.M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Baran, Stanley J.; Davis, Dennis K.; Davis, Dennis
245 ## - TITLE STATEMENT
Title Mass communication theory :
Remainder of title foundations, ferment, and future
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. India
Name of publisher, distributor, etc. Cengage Learning
Date of publication, distribution, etc. 2016
300 ## - PHYSICAL DESCRIPTION
Extent 408
520 ## - SUMMARY, ETC.
Summary, etc. MASS COMMUNICATION THEORY: FOUNDATIONS, FERMENT, AND FUTURE, Seventh Edition, introduces readers to current and classical mass communication theories, and explains the media literacy movement in easily understood terms. This mass communication book also helps users develop a better understanding of media theory in order to play a role in the media industry's future
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Dept. of Communication and Journalism Dept. of Communication and Journalism Processing Center 27/11/2019 1 302.2301 BAR.M DCJ6255 18/05/2022 12/04/2022 27/11/2019 Book