Marketing: Concepts and strategies (Record no. 282676)

MARC details
000 -LEADER
fixed length control field 00397nam a2200145 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 PRI-M12
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M and Ferrel, O C
245 ## - TITLE STATEMENT
Title Marketing: Concepts and strategies
Statement of responsibility, etc. Pride, William M and Ferrel, O C
250 ## - EDITION STATEMENT
Edition statement 12 Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Houghton Mifflin Co., Boston
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 750 p
490 ## - SERIES STATEMENT
Series statement
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dept. of Commerce Dept. of Commerce Processing Center 04/01/2022   658.8 PRI-M12 COM05410 24/10/2019 24/10/2019 Book