Maxi marketing: The new direction in advertising, promotion and marketing strategy (Record no. 279735)

MARC details
000 -LEADER
fixed length control field 00427nam a2200145 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 RAP-M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rapp, Stan and Collins, Thomas L
245 ## - TITLE STATEMENT
Title Maxi marketing: The new direction in advertising, promotion and marketing strategy
Statement of responsibility, etc. Rapp, Stan and Collins, Thomas L
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Plume Book, New York
Date of publication, distribution, etc. 1988
300 ## - PHYSICAL DESCRIPTION
Extent 278 p
490 ## - SERIES STATEMENT
Series statement
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Dept. of Commerce Dept. of Commerce Processing Center 04/01/2022   659.1 RAP-M COM01774 24/10/2019 24/10/2019 Book