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Principles of Marketing/

Kotler,Philip

Principles of Marketing/ by Philip Kotler - 3rd ed. - New Delhi: Prentice -Hall of India, 1989. - xxiv,774p.

ISBN: 0876924526

Subjects--Topical Terms:
Marketing
Marketing--Management
Europe
Customer relations--Management

Dewey Class. No.: 658.8 / KOT/P

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