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Advertising and Sales Promotion

Kazmi S H H Batra Satish K

Advertising and Sales Promotion - 3rd ed. - New Delhi Excel Books 2009 - xiv, 660p.

Includes bibliographical references and index

ISBN: 9788174466396

Subjects--Topical Terms:
Advertising
Sales Promotion
Public Relations
Management

Dewey Class. No.: 659 / KAZ/A

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