Strategic marketing planning/
Gilligan, Colin
Strategic marketing planning/ Colin Gilligan and Richard M.S. Wilson. - 2nd edition - London: Routledge, 2009. - 552 pages.
9781856176170
Strategic marketing management
658.402M / GIL
Strategic marketing planning/ Colin Gilligan and Richard M.S. Wilson. - 2nd edition - London: Routledge, 2009. - 552 pages.
9781856176170
Strategic marketing management
658.402M / GIL