000 00399nam a2200121 4500
005 20260107125912.0
084 _2Colon Classification
_aX8(1:3,2):516.212
100 _aKARTHIKA M
_97523
245 _aMarket challenger strategies of media and entertainment industry in Kerala
260 _aUOK,
_bInstitute of Management in Kerala,
_c2025
650 _aPhD Thesis in Management
_97524
942 _2CC
_cTH
999 _c754870
_d754870