000 00362nam a2200133 4500
020 _a9780198749912
082 _a658.8B JON/B
084 _2Colon Classification
100 _aJones,Robert
245 _aBranding :
_ba very short introduction /
_cRobert Jones
260 _aOxford :
_bOxford University Press,
_c2017.
300 _a136p.:
942 _2ddc
_cBK
999 _c749484
_d749484