Writing a business plan : a practical guide / Ignatius Ekanem.
Material type:
TextPublication details: New York : Routledge, 2016.Edition: 1 EditionDescription: 120pISBN: - 9781138206021 (hardback)
- 658.4012 EKA/W 23
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Book
|
Institute of Management General Stacks | Institute of Management | 658.4012 EKA/W (Browse shelf(Opens below)) | Available | IMK15369 |
Includes index.
About the author -- Acknowledgements -- Introduction to this book -- Idea generation -- The contents of a business plan -- Executive summary -- Introduction to the business plan -- Business strategy -- Market research and marketing -- Finance -- Operations -- Hr-related tasks and legal compliance -- Risk analysis, growth and exit planning -- Conclusion -- Appendices -- Example of turning a hobby into a business : Lawton Dancewear -- Example of finding a gap in the market : Tony Stone and Stoats Porridge bars -- Business plan template -- Sample business plan (1) : Wordfood enterprises -- Sample business plan (2) : Suzan Joseph Associates Ltd -- Example of mission statement : MacDonald -- Example of vision statement : MacDonald -- Index.
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