Market challenger strategies of media and entertainment industry in Kerala (Record no. 754870)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00399nam a2200121 4500 |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Source of Number | Colon Classification |
| Classification number | X8(1:3,2):516.212 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | KARTHIKA M |
| 245 ## - TITLE STATEMENT | |
| Title | Market challenger strategies of media and entertainment industry in Kerala |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | UOK, |
| Name of publisher | Institute of Management in Kerala, |
| Year of publication | 2025 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | PhD Thesis in Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Colon Classification |
| Koha item type | PhD Thesis |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home Library | Current Location | Shelving location | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Colon Classification | Thesis | Kerala University Library | Kerala University Library | Thesis | 07/01/2026 | X8(1:3,2):516.212 R5(RT) | G46297 | 07/01/2026 | PhD Thesis |