000 00349nam a2200133Ia 4500
001 106088
008 170722s9999 xx 000 0 und d
100 _aLovell, Mark And
245 _aAssessing the effectiveness of advertising /
260 _bBusiness Books
_aLondon
_c1975
300 _axiv+ 282
_c21.5 cm.
700 _aPotter, Jack
942 _cGEN
999 _c9691
_d9691