000 01487nam a22002177a 4500
020 _a9789353066499
082 _a658.11
_bBAR.E
100 _aBarringer,Bruce R
245 _aEntrepreneurship :
_bSuccessfully Launching New Ventures/
_cby Bruc R Barringer and R.Duane Ireland
250 _a6th ed.
260 _aNoida:
_bPearson,
_c2020.
300 _a617p.
505 _aBrief Contents- Part 1-Decision to Become an Entrepreneur-- Chapter 1- Introduction to Entrepreneurship--
505 _aPart 2-Developing Successful Business-- Chapter 2--Recognizing Opportunities and Generating Ideas-- Chapter 3-Feasibility Analysis-- Chapter 4- Developing an Effective Business Model-- Chapter 5-Industry and Competitor Analysis-- Chapter 6-Writing a Business Plan--
505 _aPart 3-Moving from an Idea to an Entrepreneurial Firm-- Chapter 7-Preparing the Proper Ethical and legal Foundation-- Chapter 8-Assessing a New Venture's Financial Strength and Viability -- Chapter 9-Building a New -venture Team-- Chapter 10-Getting Financing or Funding--
505 _aPart 4-Managing and Growing an Entrepreneurial Firm-- Chapter 11-Unique Marketing Issues-- Chapter 12-The Importance of Intellectual Property-- Chapter 13-Preparing for and Evaluating the Challenges of Growth-- Chapter 14-Strategies for Firm Growth-- Chapter 15-Franchising
650 _aNew business enterprises
650 _aEntrepreneurship
700 _aIreland,R Dune,author
942 _cBK
999 _c668012
_d668012