000 00540nam a22001817a 4500
020 _a9812431330
082 _a658.802
_bFER/M
100 _aFerrell,O.C
245 _aMarketing Strategy/
_cby O.C.Ferrell,Michael D Hartline and George H.Lucas
250 _a2nd ed.
260 _aCanada:
_bVikas Publishing House;Thomson -South western,
_c2002.
300 _axxvi,469p.
650 _aMarketing--Management
650 _aUnited States
700 _aHartline, Michael D. [Author]
700 _aLucas, George [Author]
942 _cBK
999 _c653765
_d653765