000 00400nam a22001337a 4500
020 _a9780367338756
082 _a658.8B
_bLAL
100 _aLalaounis, Sotiris T.
245 _aStrategic brand management and development:
_bcreating and marketing successful brands/
_cSotiris T. Lalaounis.
260 _aOxon:
_bRoutledge,
_c2021.
300 _a344 pages.
650 _aBrand Management
942 _cBK
999 _c624653
_d624653