000 00412nam a2200133Ia 4500
008 200324s9999 xx 000 0 und d
082 _a658.812
_bRAI-C
100 _aRai, Alok Kumar
245 0 _aCustomer Relationship Management: Concept and Cases
260 _aNewDelhi :
_bPHI Learning Ltd,
_c2008
300 _a247p.
650 _aCRM-- ECRM-- CRM and IT-- India and CRM-- SBI-- MTNL-- ICICI
942 _cBK
999 _c602047
_d602047