000			00610cam a2200181 i 4500
020			_a9781138293168 (pbk. : alk. paper)
082	0	0	_a658.8342 _bBAT
100	1		_aBatat, Wided,
245	1	0	_aExperiential marketing : _bconsumer behaviour, customer experience and the 7Es / _cWided Batat.
260			_aNew York: _bRoutledge, _c2019.
300			_axxiv, 277 pages : _billustrations (black and white);
504			_aIncludes bibliographical references and index.
650		0	_aMarketing.
650		0	_aConsumer behavior.
650		0	_aCustomer relations.
650		0	_aRelationship marketing.
942			_cBK
999			_c581504 _d581504