| 000 | 00568nam a22001577a 4500 | ||
|---|---|---|---|
| 020 | _a9781466697768 | ||
| 082 |
_aR 658.402M _bOZU |
||
| 100 | _aOzuem, Wilson. | ||
| 245 |
_aCompetitive social media marketing strategies/ _cWilson Ozuem and Gordon Bowen. |
||
| 260 |
_aUSA: _bBusiness Science Reference, _c2016. |
||
| 300 | _a317 pages. | ||
| 490 | _aA volume in the Advances in marketing, Customer Relationship Management and E- Services (AMCRMES) Book Series | ||
| 650 |
_aStrategic marketing management _aSocial media |
||
| 700 | _aBowen, Gordon | ||
| 942 | _cBK | ||
| 999 |
_c581477 _d581477 |
||