| 000 | 00466nam a22001457a 4500 | ||
|---|---|---|---|
| 999 |
_c580647 _d580647 |
||
| 020 | _a9788126548521 | ||
| 082 |
_aS 658.8 _bCAP |
||
| 100 | _aCapon, Noel | ||
| 245 |
_aManaging marketing; _ba concise approach/ _cNoel Capon, Siddharth Shekhar Singh. |
||
| 260 |
_aNew Delhi: _bWiley, _c2015. |
||
| 300 |
_a449 pages; _bIncludes Endnotes, Answers, Glossary, Image credits,Index. |
||
| 650 | _aMarketing management | ||
| 700 | _aSingh, Siddharth Shekhar | ||
| 942 | _cBK | ||